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Real Estate Update Series

February Market Update: Why Strategy Matters

February 2, 2026 by Judy Greenberg

February : A Season of Gratitude

February is a great time to pause and reflect on the market and what’s ahead. As we move through the early part of the year, I wanted to share a brief update on what I’m seeing in the Buffalo Grove and North & Northwest Suburbs real estate market— and why strategy continues to matter for both buyers and sellers.


The Local Market Right Now
Inventory remains low while buyer demand stays steady. Although interest rates have come down from recent highs, many homeowners are holding onto historically low mortgage rates. This has kept fewer homes on the market, creating continued competition among buyers.

Homes that are priced correctly and marketed intentionally are still seeing strong interest.

The Locked-In Effect

A major topic in real estate right now is the “locked-in effect.” Many homeowners secured mortgage rates in the 2–3% range and are hesitant to move, even as rates improve. This contributes to limited inventory and reinforces the importance of understanding current market conditions before making a move.

Behind the Scenes: A Private Launch Done Right


I hosted a private showing from 11:30 AM to 2:00 PM, with two to three buyer parties touring the home at any given time. What makes this especially noteworthy? The property generated strong interest before ever hitting the public market.

Through targeted promotion and private showings, we created early momentum and demand—highlighting how thoughtful, intentional marketing can lead to strong results for sellers.

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February Giveaway: Sharing a Little Love

As a thank-you to our community, we’re hosting a Valentine’s Giveaway featuring a $100 Lettuce Entertain You gift card—perfect for a date night or night out with friends. The winner will be announced on February 8.

Judy and Steven Greenberg
Judy & Steven Greenberg

A Local Perspective You Can Rely On

If you’re looking for a local realtor in Buffalo Grove or Long Grove, experience matters but so does perspective.  Additionally,  I am connected and know about homes before they actually come on the market.

If you’d like to stay in the loop, feel free to subscribe for blog updates and my monthly newsletter. Whether you’re buying, selling, or just exploring ideas, I’m always happy to connect.

Subscribe To Our Blog


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Above and Beyond Opening Doors: The Role of an Exceptional Buyer’s Agent

By Judy Greenberg | February 11, 2026
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Libertyville Real Estate Market Update: What Buyers & Sellers Need to Know in 2026

By Judy Greenberg | February 2, 2026
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February Market Update: Why Strategy Matters

By Judy Greenberg | February 2, 2026
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 Why We Love Living & Working in Vernon Hills, IL  

By Judy Greenberg | January 27, 2026
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Looking for a Local Realtor in Buffalo Grove ,Long Grove or Vernon Hills ? These questions might matter to you.  

By Judy Greenberg | January 7, 2026
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Home Selling Series: Post 2 – Winter Decluttering for a Cozy Home!

By Judy Greenberg | December 14, 2023
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Judy Greenberg Group’s 15 STEP ROAD MAP for a seamless move!

By Judy Greenberg | December 13, 2023

Filed Under: Real Estate Update Series Tagged With: Local Realtor

 Why We Love Living & Working in Vernon Hills, IL  

January 27, 2026 by Judy Greenberg

Vernon Hills is one of the most sought-after communities in Chicago’s North & Northwest Suburbs — and for good reason.

Vernon Hills Real estate

From scenic walking and biking paths to beautifully maintained parks, active pickleball courts, and a vibrant restaurant scene, Vernon Hills offers an exceptional quality of life for residents of all ages.

What truly sets Vernon Hills apart, though, is the people. It’s a welcoming, connected community where neighbors know each other and families put down roots for years to come.


At The Judy Greenberg Group , we don’t just sell homes in Vernon Hills — we live and breathe this community. Over the past year, we proudly helped multiple buyers and sellers navigate the Vernon Hills real estate market and move confidently into their next chapter.

Vernon Hills Houses

Over the past year, we proudly helped multiple buyers and sellers navigate the Vernon Hills real estate market and move confidently into their next chapter

• We helped buyers find their dream ranch home in the Cuneo subdivision
• We guided a family into a beautiful two-story home in Grosse Pointe Village
• We successfully sold a luxury home in Gregg’s Landing, helping the sellers transition to the next phase of life

Whether clients are upsizing, downsizing, or relocating, our deep knowledge of Vernon Hills neighborhoods, schools, lifestyle amenities, and market trends allows us to deliver exceptional results.


If you’re thinking about buying or selling a home in Vernon Hills, IL, working with a local real estate expert makes all the difference. We’re proud to help our clients not just move — but move forward.

Judy and Steven Greenberg
Judy & Steven Greenberg

A Local Perspective You Can Rely On

If you’re looking for a local realtor in Buffalo Grove or Long Grove, experience matters but so does perspective.  Additionally,  I am connected and know about homes before they actually come on the market.

These communities aren’t just where I work.
They’re where I’ve built my life.

If you’d like to stay in the loop, feel free to subscribe for blog updates and my monthly newsletter. Whether you’re buying, selling, or just exploring ideas, I’m always happy to connect.

Subscribe To Our Blog


kildeer-kildeer-il

Living in Kildeer, Illinois: Luxury Homes, Top Schools & a Unique Lifestyle

By Judy Greenberg | June 16, 2026
VERNON HILLS

Living in Vernon Hills, Illinois: Why So Many Families Love Calling It Home

By Judy Greenberg | June 2, 2026
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What’s Really Going On in the Long Grove Real Estate Market?

By Judy Greenberg | May 28, 2026
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Buffalo Grove Real Estate Market Update 2026

By Judy Greenberg | May 8, 2026
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The 2026 Chicago Suburb Real Estate Pulse: Strategy Over Speed

By Judy Greenberg | April 14, 2026
Lake zurich real estate

Lake Zurich Real Estate News

By Judy Greenberg | April 9, 2026
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Why Sale Price vs. List Price Matters

By Judy Greenberg | March 23, 2026
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Is Now a Good Time to Sell Your Home in Buffalo Grove? Here’s What the 2026 Market Is Telling Us

By Judy Greenberg | March 23, 2026
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Farm Fresh in the North Suburbs: Your 2026 Guide to Local Farmers Markets

By Judy Greenberg | March 17, 2026
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Why Buffalo Grove Feels Like Home and Attracts So Many Residents

By Judy Greenberg | February 23, 2026

Filed Under: Home Selling Series, Real Estate Update Series, Road Map For A Seamless Move Tagged With: Local Realtor

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248 Robert Parker Drive
Long Grove, IL 60047

Judy Greenberg
847-602-5435
judygreenberghomes@gmail.com

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